Am I the only one concerned to see a company flooding the market with cheap radio gear??
At £35- for a 5 channel set something's wrong - it's completely unsustainable to expect a company to produce, ship around the world & then allow a retailer to add a fair markup on such a product. Quality / service has to suffer & I can't help thinking it'll be another nail in the coffin of the traditional model shop.
Quality is as quality does, as my old granny used to say. What she meant I have no idea, and I suspect she hadn't, either!
We have several issues here. One is that globalisation means that all products, not just model kit, are often able to be made and shipped half-way round the world cheaper than they can be made locally. Combine that with the rise of Internet ordering, and we could be watching the traditional high street collapse, rather than just the model shops. In our lifetimes we have already seen the disappearance of the traditional butchers/grocers/fishmongers/fruitshop from many towns. I suspect that specialist providers like model shops will hang in longer than many others.
The other issue is that cheap mass production is catching up with our hobby. Radio control was always a bit of an unusual pastime, and we paid through the nose for our specialist electronics back in the 1960s and 1970s. Now we have 'park flyers' demanding volume ready-made kit, and, crucially, a huge expansion in wireless computing. That means the development of transmitter electronics on the 2.4Ghz band which cost pennies.
These cheap sets use hardware developed from the park flyer toys, and radio circuitry from wireless computing. They are simple, no frills, cheap trim sets, but the fundamental design seems ok. I suspect the build quality control is going to be low, but modelers can often rectify that themselves. And if they break after three years use, throw them away and get a new one. Just like modern car parts, or TVs, it has become uneconomic to refettle individual items. We are seeing the definition of quality/service for consumer goods change as well...