This is terribly reminiscent of the 'Good Times' scare which goes back to the middle of the 1990s. Computer Security geeks love it because of its self-referential features...
'Good Times' was a classic 'fake warning' email which did the rounds, waning of a dangerous virus which spread when people opened an email entitled 'Good Times'. The email exhorted you to copy the warning to all your friends.
No real virus called 'Good Times' existed at the time, and the 'Good Times' email was just a straightforward fake warning email. But the fake warning email which everyone copied around was itself entitled 'Good Times', so if you opened it and read it you thought that you might be 'infected'. In one sense you were; because if one definition of a virus is a bit of code which replicates itself on other computers, then the email was certainly replicating itself - not automatically but by the human agency of people emailing all their friends. In effect, humans had been made part of the replication loop.
Anti-Virus companies tried to stop this mindless scare-building by issuing warnings saying that the email was fake, and that there was no such thing as a 'Good Times' virus. Then, after a short while, virus writers started turning out viruses with the words 'Good Times' in them, hoping to get these real viruses named 'Good Times' and thus undermining the warnings which were being issued. By then it had become very difficult to provide an accurate warning which a typical non-computer-literate member of the public could actually follow.....
Happy days.....
